Marketing systems for biotech companies ready to scale

Build awareness, equip your BD team, and generate predictable leads.

I help growth-stage biotech firms turn scientific capability into commercial traction — without adding more pressure to internal teams

Who this call is for

This is for biotech and life sciences companies looking to turn disjointed marketing efforts into a cohesive system that supports your business development team.

If your BDMs are:

  • Chasing leads manually

  • Lacking materials for outreach

  • Not aligned with how marketing is speaking to prospects

Then this call is your next best move.

What we’ll cover in the call

  • Where your marketing funnel is weak or missing

  • What assets or content are needed to support BD

  • How to create a scalable system around lead gen

  • What to prioritize first to see faster growth

You’ll get insight and actionable suggestions — even if we don’t end up working together.

The format

What you get if we work together

  • What you'll bring: Info on your product/service offerings, target personas and your current processes

  • What we'll do together: Strategy calls with BDMs to align on messaging and funnel needs

  • What I’ll do: Build and execute your full marketing system — from content to campaigns

What’s included

System setup

  • CRM and email automation tools
  • LinkedIn and Google Ads manager setup
  • Brand kit and lead magnet pages

Strategy & messaging

  • USP and BD offer development
  • Content frameworks and sales funnels for each BDM
  • Keyword and paid ads strategy for visibility

Content & asset design

  • Brochures, flyers, pitch decks, and case studies
  • Email templates for sales and nurture campaigns
  • LinkedIn content, webinar banners

Paid ads & funnel execution

  • Google search and ad campaigns
  • Landing pages with clear CTAs
  • Performance dashboards

Training & support

  • 1:1 sessions with your BDMs
  • Continuous optimization based on real funnel data
  • Ready-to-use templates for ongoing use

Bonuses

  • Automation sequences documented
  • Brand kit that everyone in your team can use and edit
  • Priority support for high-stakes sales events

The outcome

After this engagement, you’ll:

Have a structured, repeatable system for lead generation

See more alignment between marketing and sales

Equip BDMs with persuasive tools and templates

Build marketing systems that support revenue growth

Schedule a consultation

If your team is ready to strengthen its marketing infrastructure, book a discovery call today.

Working with Kyinno Biotechnology

Hear from Evan at Kyinno Biotechnology about how we worked together to:

  • Refresh the Kyinno Biotechnology brand identity

  • Designed marketing materials to support the BD team

  • Helped the BD team build credibility and sales in the US marketplace

Fitzgerald Asset Management’s success story

Hear directly from Fitzgerald Asset Management about how we worked together to create a cohesive marketing system that generated results:

  • Refreshed their brand identity to align with their investment thesis.

  • Redesigned their website to engage and educate prospective clients.

  • Developed a LinkedIn strategy to scale awareness and book calls with new prospects.

"Todd has worked with our established brand from Sweden and has done an outstanding job expanding the ASKO brand marketing toolkit for the North American market. The assets he’s delivered include point-of-sale materials, consumer-facing product brochures, and quick reference sell sheets for our laundry, dishwasher, and wine storage product range. The quality of Todd's work has been invaluable as we realigned our distribution model and continue to grow the North American market. 
I’ve enjoyed working with Todd and I look forward to continuing to work with him."

Brian Jones
Vice President Marketing – ASKO Americas

"Todd really went above and beyond treating this as a design challenge. He really saw it as a brand challenge. He saw it as an enormous opportunity. And he brought his design talents to bear, as well as his collaborative spirit and approach to this project. It was a groundbreaking project and Todd really exceeded not only my expectations but my understanding of what the project could be if done well. So I really couldn't recommend Todd more strongly — his work, but also his approach — to you as you think about your own design challenges."

Jason Hughes
Chief Marketing Officer, Beloit College